Best thing I have been blessed to be a part of ❤ Big Big thank yous to everybody who helped making this come true with your #fruition 💧🌱
🙏special thank yous to Travis Rice doodah mamaloha Tasty Pictures Indiegogo
Backstory:
During the making of Nicolas Müller’s biographical feature film “Fruition”, a decision was made to deny any promotion or sponsorship from synthetic Energy Drinks because of a fundamental conflict of interests. Instead we made a symbolic gesture by making Drink Water the main partner of the project and directed our focus on raising money through a crowdfunding campaign.
The top “perk” for this campaign was a 5k donation which would go towards the building of a well in Africa. To our delight (and somewhat ironically) the perk was bought by Travis Rice. (Redbull athlete extraordinaire)
In June 2018 we travelled to a remote area in Tanzania and with the help of a NGO, Kwawatu, we fulfilled our pledge and built a sustainable water well with local companies. The experience we had there was overwhelmingly positive. Nevertheless it is very clear that the people there need all the help they can get in order to improve their facilities and put systems in place to empower the local people. The world is rapidly changing around all of us, but for people living in poverty in places with valuable natural resources there is a big potential for “dirty” big businesses to move in and take advantage. Projects like this only make a small difference, but with this film and surrounding material we hope to spread awareness and inspire people to lead by example.
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